Strategic Digital Communication
Contact principal

Chronologie
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mars 24, 2025Début de expérience
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avril 3, 2025Media Kit
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avril 12, 2025Social Media Campaign Roadmaps
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avril 19, 2025Finalizing Media Decks
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avril 22, 2025Final Presentations
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avril 29, 2025Fin de expérience
Chronologie
-
mars 24, 2025Début de expérience
-
avril 3, 2025Media Kit
Research, fact-find, and generate a "media kit" about either the MIC or KARA (assigned). Publish in Google Slides or Canva. Workshop and perfect.
-
avril 12, 2025Social Media Campaign Roadmaps
Create and plot out a social media campaign for your designated community partner. This campaign will need to be outlined and will need to provide a schedule for rollout, a posting regime, and note professional engagements, interviews, profiles, and/or public event work.
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avril 19, 2025Finalizing Media Decks
Students will convert their existing "media kits" into more directed and focused "media decks" that will be more explicitly geared and curated toward specific audiences and purposes. These decks will include previous work (media kit, social media campaign) and will combine everything into a clean, functional, and inspiring media deck available to publish, use, and deploy for a variety of contexts.
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avril 22, 2025Final Presentations
Present your media decks to class and to your community partners (zooming in and via recorded presentations)!
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avril 29, 2025Fin de expérience
Portée de Expérience
Catégories
Marketing numérique Marketing sur les réseaux sociaux Vidéographie Communications Étude de marchéCompétences
strategic planning professional writing communication marketing press releases digital marketing social media marketing search engine optimization research digital communicationsStudents in this course will work on building strategic digital communication and professional writing skills. Students will research and learn from multimedia marketing campaigns, the art and business of advertising, social media marketing, platform/product launches, and press release material.
Apprenant.es
Expected Outcomes:
- Students will research companies, organizations, non-profits, and businesses that might be in need of professional digital marketing services, communication, or strategic planning.
- Students will analyze case studies, campaign strategies, and social media marketing to better understand strategic digital communication and professional writing.
Expected Deliverables:
- Students will submit a variety of strategic digital communications materials, including company/organization strategic plans, data analyses, SEO optimization, and social media marketing pitches.
Chronologie du projet
-
mars 24, 2025Début de expérience
-
avril 3, 2025Media Kit
-
avril 12, 2025Social Media Campaign Roadmaps
-
avril 19, 2025Finalizing Media Decks
-
avril 22, 2025Final Presentations
-
avril 29, 2025Fin de expérience
Chronologie
-
mars 24, 2025Début de expérience
-
avril 3, 2025Media Kit
Research, fact-find, and generate a "media kit" about either the MIC or KARA (assigned). Publish in Google Slides or Canva. Workshop and perfect.
-
avril 12, 2025Social Media Campaign Roadmaps
Create and plot out a social media campaign for your designated community partner. This campaign will need to be outlined and will need to provide a schedule for rollout, a posting regime, and note professional engagements, interviews, profiles, and/or public event work.
-
avril 19, 2025Finalizing Media Decks
Students will convert their existing "media kits" into more directed and focused "media decks" that will be more explicitly geared and curated toward specific audiences and purposes. These decks will include previous work (media kit, social media campaign) and will combine everything into a clean, functional, and inspiring media deck available to publish, use, and deploy for a variety of contexts.
-
avril 22, 2025Final Presentations
Present your media decks to class and to your community partners (zooming in and via recorded presentations)!
-
avril 29, 2025Fin de expérience
Exemples de projets
Strategic digital marketing, marketing campaigns, social media marketing, digital humanities professional writing and publishing.
Critères supplé mentaires pour entreprise
Les entreprises doivent répondre aux questions suivantes pour soumettre une demande de jumelage pour cette expérience:
Contact principal

Chronologie
-
mars 24, 2025Début de expérience
-
avril 3, 2025Media Kit
-
avril 12, 2025Social Media Campaign Roadmaps
-
avril 19, 2025Finalizing Media Decks
-
avril 22, 2025Final Presentations
-
avril 29, 2025Fin de expérience
Chronologie
-
mars 24, 2025Début de expérience
-
avril 3, 2025Media Kit
Research, fact-find, and generate a "media kit" about either the MIC or KARA (assigned). Publish in Google Slides or Canva. Workshop and perfect.
-
avril 12, 2025Social Media Campaign Roadmaps
Create and plot out a social media campaign for your designated community partner. This campaign will need to be outlined and will need to provide a schedule for rollout, a posting regime, and note professional engagements, interviews, profiles, and/or public event work.
-
avril 19, 2025Finalizing Media Decks
Students will convert their existing "media kits" into more directed and focused "media decks" that will be more explicitly geared and curated toward specific audiences and purposes. These decks will include previous work (media kit, social media campaign) and will combine everything into a clean, functional, and inspiring media deck available to publish, use, and deploy for a variety of contexts.
-
avril 22, 2025Final Presentations
Present your media decks to class and to your community partners (zooming in and via recorded presentations)!
-
avril 29, 2025Fin de expérience