Strategic Marketing Consultancy
Contact principal
Chronologie
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septembre 10, 2020Début de expérience
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septembre 13, 20202nd progress check-in meeting (date approx)
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octobre 11, 2020Companies make short presentations to match students with projects
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novembre 22, 20201st progress check-in
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décembre 7, 2020Fin de expérience
Chronologie
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septembre 10, 2020Début de expérience
-
septembre 13, 20202nd progress check-in meeting (date approx)
A meeting between students and organization to discuss work done thus far, ask questions, and get feedback.
-
octobre 11, 2020Companies make short presentations to match students with projects
Meeting between students and organization to confirm: project scope, communication styles, and important dates.
-
novembre 22, 20201st progress check-in
A meeting between students and organization to discuss work done thus far, ask questions, and get feedback.
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décembre 7, 2020Fin de expérience
Portée de Expérience
Catégories
Étude de marché Lancement d'un produit ou d'un service Marketing strategyCompétences
business consulting business strategy marketing strategy strategy market researchStudent-consultant groups will develop a tailored strategy addressing challenges or opportunities related to commercializing products, developing new markets, market research, marketing communications, business model validation and more.
Apprenant.es
Student group present their findings at the end of term and submit a report. Many groups meet with partner organizations for follow-up.
Final deliverables include:
- A 15-page written report.
- A PowerPoint presentation.
Chronologie du projet
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septembre 10, 2020Début de expérience
-
septembre 13, 20202nd progress check-in meeting (date approx)
-
octobre 11, 2020Companies make short presentations to match students with projects
-
novembre 22, 20201st progress check-in
-
décembre 7, 2020Fin de expérience
Chronologie
-
septembre 10, 2020Début de expérience
-
septembre 13, 20202nd progress check-in meeting (date approx)
A meeting between students and organization to discuss work done thus far, ask questions, and get feedback.
-
octobre 11, 2020Companies make short presentations to match students with projects
Meeting between students and organization to confirm: project scope, communication styles, and important dates.
-
novembre 22, 20201st progress check-in
A meeting between students and organization to discuss work done thus far, ask questions, and get feedback.
-
décembre 7, 2020Fin de expérience
Exemples de projets
Exigances
Starting this September, a group of four business students at SFU's Surrey campus will spend approximately 200 cumulative hours over the course of the semester collaborating with your organization to address the unique marketing needs of a specific project that you identify.
Through the students' work, your organization will gain valuable insights and recommendations on the best course of action to reach your goals and objectives.
Projects areas of focus may include, but are not limited to:
- Conducting market research.
- Surveying potential customers and talking with focus groups.
- Identifying and evaluating potential customer profiles and markets.
- Developing value propositions and use cases for specific market segments.
- Conducting value chain analysis and auditing partner profiles.
- Developing a competitive matrix.
- Validating business models.
Critères supplé mentaires pour entreprise
Les entreprises doivent répondre aux questions suivantes pour soumettre une demande de jumelage pour cette expérience:
Contact principal
Chronologie
-
septembre 10, 2020Début de expérience
-
septembre 13, 20202nd progress check-in meeting (date approx)
-
octobre 11, 2020Companies make short presentations to match students with projects
-
novembre 22, 20201st progress check-in
-
décembre 7, 2020Fin de expérience
Chronologie
-
septembre 10, 2020Début de expérience
-
septembre 13, 20202nd progress check-in meeting (date approx)
A meeting between students and organization to discuss work done thus far, ask questions, and get feedback.
-
octobre 11, 2020Companies make short presentations to match students with projects
Meeting between students and organization to confirm: project scope, communication styles, and important dates.
-
novembre 22, 20201st progress check-in
A meeting between students and organization to discuss work done thus far, ask questions, and get feedback.
-
décembre 7, 2020Fin de expérience