Marketing Strategy Plan
Portée du projet
Catégories
Étude de marché Publicités Marketing numérique Génération de leads Marketing sur les réseaux sociauxCompétences
marketing strategies environmental analysis target market value propositions marketing marketing mixWe want students to help us build a marketing strategy plan to grow and engage our target market: Canadians Nationwide between the ages of 27 and older. We’d like to know how we can maximize use of different channels and get recommendations to improve our messaging.
We’d like students to help us with the following:
- Marketing Strategy Analysis: Provide recommendations on methods you can use to leverage and improve your marketing strategy, based on your organization's budget and your current marketing strategy.
- SWOT Analysis.
- Marketing plan to successfully achieve your marketing goal(s).
- Marketing mix strategy: Provide insight and recommend sustainable strategies related to the marketing mix (product, location, price, and promotion).
- Conduct internal and external analysis (including customer, competitor, market and environmental analysis) and past performance of the marketing mix.
- What channels should we utilize for promotion, including ones we are not currently using?
- What budget is appropriate for advertising, given our goals?
- How could our messaging be updated to better explain our value proposition?
Available daily to engage in answering any questions along the way.
À propos de l'entreprise
At PersonalBanker we take an approach to financial planning that begins with a complete individual tax assessment followed by initiating a comprehensive view into a clients’ financial life. It includes their income, expenses, assets, outlook, as well as habits. (All these are essential components of delivering effective, long-term, broadly based, financial solutions) We utilize a service approach that is poised in managing our client’s achievement of life goals via an integrated approach to managing their finances. Along the way, we help you learn, cultivate and implement the most successful financial strategies, as you move through our 5 Stages of Wealth.