Product launch strategic planning

Fermé
Projet
120 heures par apprenant.e
Apprenant.e
N'importe où
Niveau Intermédiaire

Portée du projet

Catégories
Communications Marketing numérique Marketing sur les réseaux sociaux
Compétences
planning brand awareness marketing go-to-market strategy social media strategy digital marketing social media email marketing
Détails

FurrySitter is getting ready to launch by Q1 2022. Hence, we would like to have student internships helping in our Go-to-market plan. Students who are looking for practical experience in Digital marketing and/ or Social media will be benefited from taking part in this project.

Objectives

We hope to achieve the following targets through our “Go-to-market” plan:

  • Drive 100 pet parent leads through social media promotion
  • Obtain 5 early adaptors

Deliverables

Students will have chances to work on:

  • Email marketing
  • Develop social media strategy (for Facebook, Instagram and Twitter) based on company visual, value and mission
  • Content planning/ Prepare content calendar for pre-launch stage and early launch (3-month duration)
  • Prepare social contents (text, visual, hashtag) that drive brand awareness and leads

Business or Marketing students with excellent writing and social media visual creation skills would be ideal for this project.

Livrables
Aucun élément livrable n'existe pour ce projet.
Mentorat

The working style is highly flexible at FurrySitter. You can reach out to us by email or via text with a swift response. However, to keep the project in good momentum and progress, we will work closely with you regularly including:

  • Kick start call upon project confirmation for the project brief and brand introduction
  • Project huddles twice per week